harold (Harry Rosen’s in-house label)
CRAFTED TO CAPTIVATE
With Harold’s captivating style, every moment is an opportunity to turn heads, evoking confidence with every impressed look.
Harold creates an X-shaped runway for an outdoor fashion show staged on Yorkville’s existing X shaped boardwalk. Using Harold-branded CCTV cameras, real-time audience reactions are live-streamed to screens at the event and inside Harry Rosen’s flagship store’s window display around the corner.
Art Director: Iman Sheikh
Art Director: Cailey Bisgould
Account Manager: Jessica Ho
Third place in live client competition pitch.